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About Me

tv producer/marketing producer/video editor/pr
Received a Bachelor of Science in Digital Media, Video Production and Communications, Marketing in 2010. Located in the capital of sunny California, with 20 years of experience in Sales and Marketing, and 15 years of Producing Media Content. Currently a Freelance Producer for Marketing Consulting and Media Content Creation. Former Promotions Producer creating marketing content and a Live in-booth TV Producer for a Lifestyle Show at FOX40. Contributed to the start up of their lifestyle show, Studio40 Live, working my way up to solo Line Producer. Produced and video edited countless commercials and promotional content for FOX40 and local businesses airing content on the station.

I started at the bottom as a professional camera operator in a male dominated industry. First at the River Cats, a sports club in the MiLB franchise for on-air broadcasting, then at CBS13/Good Day Sacramento before working my way up to a full time Producer. My love for creating media started in high school (early 2000s) using Adobe Photoshop 5 (before CS and the cloud, back when you had to buy a CD to download the programs), my hobby was to video tape and edit sponsored skateboarders and athletes to air on Access Sacramento. During community college I created high school sport videos of students for parents and also received my California Real Estate License. I enjoyed connecting sellers and buyers with the perfect home and absolutely loved creating marketing content for our team and associations. After the market crashed in 2006, I decided to expand my love for marketing and media advertising by obtaining my bachelors degree. My skills in both sales and marketing along with my experience in creating media content has made me a more well rounded professional. Networking and the continuing desire to expand my skills by learning, has assisted me in gaining the experiences I have had.

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Experience:

FREELANCE, Digital Media Creation, Video Editing, Marketing and PR Consultant (2023- Present)

KTXL  FOX40, Marketing Producer (2013-2019) & TV Producer (2016-2020

SACRAMENTO RIVER CATS MiLB, Camera Operator (2009-2013)

KOVR CBS13/KMAX-TV CW31, Operations Tech & Floor Director (2012-2013)

COMPOSITE ENGINEERING, INC (CEi), Marketing Producer (2011-2012)

KXTV ABC10, Digital Media Internship (2008)

REALTOR, Licensee/Salesperson State of CA (2006-2010)

GT INSTALLATIONS, Administration and Accounting Manager (2006-2007)

FAST FRAMES, Manager and Event Coordinator (2004-2005)

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KEY SKILLS

PROGRAMS -

Adobe Creative Suite: Premiere, Photoshop, InDesign and Illustrator; iNews; Analytic Programs, Google Analytics; Google Ads, Meta Ads, YouTube, TikTok, OTT Platforms; Microsoft Dynamics 365, CRMs, and ERPs

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BROADCASTING -

Live In-booth TV Producer, Building Rundowns, Broadcast Journalism, AP Style, and Public Relations. Communicating with Technical Directors, Crew, and Talent. Broadcasting Professional Sports and Live In-studio Segments. Producing Commercials, News Promos, Station Promos, Programing & Special Broadcasts.

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PRODUCTION -

Writing Copy, Headlines, Researching, Fact-checking, Press Releases, Location Scouting & Shooting, Talent Search, Directing, Cinematography, Photography, Lighting, and Audio Recording. Post-production: Non-linear Editing, Sound Design, Graphics, and Motion graphics.

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MARKETING -

Marketing Plans, Campaigns and Content Placement, Data Analysis,  ROI on Content, Branding, Digital Media Scheduling, Strategic Planning, Ad Buying, SEO,  KPIs, OKRs, Branding, Marketing Campaigns, Commercials, In-house Promotions, Updating Websites, Web Media, Video Presentations, Print Ads, Digital Media Ad Campaigns, Social Media, and Online Marketing.

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PR SERVICES -

Public Relations Consulting, Press Release Copy Writing, Finding Media Coverage to Help Businesses' Branding, Brand Awareness, Community Involvement, Fundraisers, Create and Maintain Positive Image for your business.
 

 

Vimeo Page:

https://vimeo.com/racheljean84

 

IMdB Page:

3D modeler indie movie, visual effects department:

http://www.imdb.com/name/nm4543429/

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See Contact Me for Quotes.

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